First impressions are very important when it comes to marketing and selling products, especially if you do it online where usually the competition is rather fierce. There might be hundreds of affiliate sites that will be selling the same product as you but only a few will generate revenue and the reason behind their success is pretty obvious to anyone who has a background in internet marketing: they use a Custom landing page The first ten seconds that a visitor spends on your site are more often the decisive ones as the visitor may or may not become a future buyer and customer. The impact you leave on him in those 10 seconds through the custom landing page or through a squeeze video needs to be a decisive one.
If you manage to impress your customer from the very start and you deliver him the information that he really needs to know about your product, your chances of cashing in are looking pretty good! A good custom landing page will capture the visitor’s interest almost instantaneously, either with a catchy slogan or with a sales video.
A good marketer will understand and will try to adapt to this as quickly as he can. Try not to focus only on the content of the site but on the actual design as well. A visitor who’s on the look-out for any type of product will most likely buy it from a site that inspires him confidence so make sure that your site doesn’t look cheap and made in a hurry.
Adapting to how the customer perceives things can also be a road to success for you. Make sure to not put all of your energy solely into the content of the webpage but also in the actual design too. Visitors will be looking for sites that inspire confidence and if you have a rather cheap looking site than you might want to reconsider your steps.
Don’t waste time on useless content; make sure you’re only presenting the most important facts. By being straight to the point you can very easily win over any visitor and turn him into a customer, which is your goal in the end.
The web is full of templates that you can use and tweak to your own needs. Or if you own a wordpress blog, there are wordpress plugins that are pretty effective, so make sure you check them out.
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