Tag Archives: landing page

Custom Landing Page Design Tips

The custom landing page is what the visitor sees for the first time when he lands on your webpage. So logically, every website has a landing page. But the interesting thing is that many people are completely oblivious of its importance.

The big difference when it comes to making money online through affiliate marketing is made with a good custom landing page.

Tips and tutorials on how to make the custom landing page are always god sent to beginners in the field.

They might even pose interest to more experienced marketers who want to keep up with the newest trends. It’s like they say, nothing will kill your business faster than the inability to adapt.

But adapt to what? You should be aware of the fact that every special offer you might have needs to have its own landing page design.

If you’re advertising your site or product through Adwords or on Facebook, the biggest mistake you could make is to put one thing in the ad and have something entirely different on the site. If the visitor notices this, and he usually does notice it, he will click away right on the spot!

Make things as simple as possible for the potential buyer. This includes using the so called call-to-action, a subtle invitation from you – the seller – to him to purchase your product. This could also be the case if you want him to sign up for a newsletter. Make things easy to spot on the custom landing page. People appreciate it and are attracted to sites that are straightforward.

Another big mistake people commit is that they have distractions on their site. These are quite dangerous as they might either distract the user from finishing reading your sales copy and to potentially buy the product to actually losing him as a visitor. Don’t offer temptations to your visitor so that he could check out other websites. And also, don’t bug him with ads and pop-ups. Those are really annoying!

Just remember to keep it as simple as possible. The visitor is already on your site, so there’s no need for flashy gimmicks to get his attention. You need to focus on maintaining his attention for as long as possible. Do this and your conversion rate will be the one you have always wanted!

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How LPO Can Be Good For Your Business

Landing page optimization or LPO is a dynamic and highly favoured online marketing strategy together with SEO Management. The conversion optimisation method aids to enhance the general share of users visiting a website that at last become sales leads and possible clients in the future. The landing page is basically a website page that may be viewed in response to clicking a specific ad or a search-engine result link. It offers intensive info regarding the commercial or the link. LPO provides the source to make heavy content and thereby make the web page appear fascinating to targeted users.

Different Categories of Landing Page Optimization

On the basis of focused advertising, landing page optimization is classified into 3 differing sorts. Among which, associative content or passive targeting involves modifying the contents based primarily on the details gathered from the user’s search factors, geographic info, traffic source, and other general factors. On the other hand, predictive content comprises changing the topic matter by associating numerous facts about the site visitor like reading patterns, buying behavior, demographics and so on. While in purchaser targeting the content is designed taking into account related public information such as ratings, tagging, reviews, and referrals.

Similarly, landing page optimization in terms of experimentation is categorized into two types. Open ended experimentation facilitates to directly observe a visitor’s behavior when being exposed to a variety of variations on the website page. Following this, the capture page is amended based primarily on the results attained. While close ended experimentation involves adding a web page closely linked to user behavior and choice.

Straightforward Laws on Landing Page Optimization

To boost conversion rates, it’d be beneficial to include user interaction such as dynamic photographs, sliders and so on. On the web page. The inclusion of user tools in the capture page is going to enable visitors to gain immediate access to full details of the service being marketed. It’s also crucial to add relevant keywords or keyphrases that assist to increase both clicks and sales. The other significant factor is to keep the content precise and accurate for site users to simply understand. It would also be handy to add the major advantages of the product or service. Above everything else , it’s essential to form a professional looking and effective website page that will draw high-traffic to the internet site. It can thus be regarded that landing page optimization is the best promoting tool for companies to gain wide client base and big profits.

After having years of expertise with Targeted Email Marketing and using LPO, Joe Flanders an Internet Marketing Specialist admits it’s all worth it.

What Makes A Good Landing Page Design

You need a landing page to actually sell something online. Anyone who has any experience in affiliate marketing will agree with this so you should definitely follow my advice. Selling something online isn’t the easiest thing in the world but it can be learned through some steps. The first thing you should do is find a good landing page design.

The best Landing page design is the kind that impresses your visitor in matter of seconds. Even a site that might have hundreds and hundreds of visitors each week might end up not selling anything because of a bad landing page. All visitors who are on the lookout for something on the web share something: they want to be impressed.

It doesn’t matter if you’re welcoming them with a video sales letter or a custom landing page;they want to feel confident that they are making the right choice by choosing you as their seller.~they want to feel as safe as they can that you are the right seller for them~they need to feel safe that you as a seller can deliver and that they will be disappointed in the product.

As a good marketer you will need to learn many essential lessons if you want to be successful.~If you want to be a good marketer you should learn quite a few essential tips in order to become successful.~If you want to taste success as a marketer, you will need to learn a few tricks.

Lesson number one is that a good design will always sell products.~The most important lessons is that a great design will help you sell products.~The biggest lesson when selling something? Nothing sells better than a good design.~The greatest lesson when selling something? Always use a good design.~Make use of a good design and that will lead to success.

Yes, it’s true what they say, that image is everything.~Image is everything and you should keep that in mind.~There’s nothing more important as your and your site’s image.~Your site’s image should be the most essential thing.~You should keep in mind that there’s nothing bigger than maintaining your site’s image.

You might have a killer product for a killer price, but if the site through which you’re presenting it is poorly made, the chances are you will go unnoticed.~Your product might be the best in the world and it might come mighty cheap, but if your site is poorly done, no one will buy it.~You might be selling the best product ever made but if your site is cheaply done, your visitor will turn around and never come back.~You might be offering the greatest product ever created but if your site is badly done, your visitor will click away and never come back.~Your product might be the greatest on the internet and it might be the cheapest, but if your site is poorly executed, no one will buy it.

So, don’t be cheap and lazy.~Work hard and study harder.~Don’t be too lazy and make sure you’re doing a quality job.~Don’t be lazy nor cheap.~Try to work as hard as you can as it will pay off.~Your work will eventually pay off as long as you do a good one.

Make sure you build something that’s out of the ordinary and very appealing to the eye and the ear.~Be sure you’re creating something truly unique that will definitely appeal to your visitor.~Always make something that is of quality and doesn’t look like a cheap knock-off of something else.~Keep in mind to create something that will attract the visitor and make him want to find out more.~Create something that will capture your visitor’s interest and curiosity.

A good landing page design will contain sentences that are relevant only to the product.~A truly great landing page design will be made of things that are relevant to the customer.~A landing page design that you should definitely use is one that makes use only of things that are important.

Don’t use big chunks of texts as visitors tend to overlook them.~Stay away from big blocks of text as they will be overlooked.~Don’t write huge paragraphs as people will never read them.~Don’t use huge blocks of text as visitor’s hate that.~People hate reading huge blocks of text so stay away from them.

Don’t bore your visitors, be as concise and precise as you can be but still, make sure you underline all the features that your product has to offer.~The biggest mistake you could make is to bore your customers so make sure you’re always precise in your thoughts and you present the features of the product as precisely as possible.~Make sure you don’t bore your site visitors with unnecessary content. Write stuff that’s important and essential for your customer when it comes to finding out more about the product.

Although it’s pretty obvious, I’ll still mention this step as many people commit this error:~Many people commit this error and they should know better:~Although they should know better, you’d be surprised of how many people commit this mistake:~Many people commit this error so make sure you learn from their mistake:~Learn from other people’s mistake:

make sure your site has no grammar errors.~proofread your site so it won’t have grammar errors.~be absolutely sure that your site makes sense and that it does not have grammar errors.~make sure your content is well written and without any errors.~be positive that your content from the page is very well written and has no grammar errors.

You’d be surprised of how analytical most of your visitors can be.~Some visitors will tend to notice every little thing.~You’d be shocked of how analytical some people can be.~You don’t want to know how overly analytical some people are.~Some people will notice pretty much everything, especially the little details.

Some will pay attention to any little detail.~Some might notice every little glitch.~Many will know right away if something is wrong.~Many will notice even the smallest of errors.~To some even the smallest mistake will hurt their retinas.

And grammar errors are exactly what turns them away from your site, as they might not find it trustworthy.~Grammar errors are a major turn-off for visitors, who might find your site to be fake.~These type of mistakes might kill your site as visitors might think you’re a fake.

So make sure your site is proofread. Again, image is everything!~Be as sure as you can that the site is proofread. Image is one of the most important things.~Proofread your site! Keep in mind that image your most vital aspect.

Follow all the points above and you will be fine when creating your landing page design. For more tips, click that link.

Need a Custom landing page? Visit http://landingpagedesignshop.com/ for more information

The Benefits of Video Sales Letters

Are you still using those simple and over-used sales pages? While there was a time when those were the big thing in affiliate marketing, things have changed and the Video Sales Letter revolutionized the way people present and sell their products.

And all good change comes from the necessity of making things better and easier for the visitor. And using a sales video instead of a text sales copy is a very logical decision because it’s been shown that people are very attracted to videos (more than 50% of searches on the Internet were for videos).

You can perform all types of SEO tricks for your page to get it at the top spot of Google, but if you don’t have the proper tools of impressing your visitors once they cross your website, your whole work was in vain. The answer to this question, “what impresses a visitor the most?” is a quality sales video. The main attraction behind it for a marketer is that it can do a lot of things, including convincing your visitor that the site they’re currently on is a trustworthy one and to successfully capture his attention for the whole time he’s on the page.

People won’t just settle and buy things from the first site they visit. No, they usually compare the webpages that sell the product or service they’re after. And while the actual price of the product is something almost everyone considers, what happens when the prices are the same? That’s when the visitor will start weighing other options and one of them is the design of the site and how trustworthy does it look.

A relatively short presentation of your product and yourself in a Video Sales Letter will do a lot more to impress and convince your visitor than just a simple sales text copy. People are lazy and they rarely go through a big block of text. But once a video starts, and the sound and picture quality are good, he will watch it. And if he watches it, the chances are that he will seriously consider buying it.

What’s the best way to create a Video Sales Letter?

While there are companies who would be more than glad to make you a Video Sales Letter according to your own specifications, you can also take things into your own hands. For example, if you want to prove something to the visitor in your video, a great way to do this is to record your desktop activity, while you demonstrate whatever you want to demonstrate to him. All you need is a microphone and a cohesive presentation.

The biggest attraction of a video for people is that things can be explained in a whole superior level than just with some boring text and this is why a Video Sales Letter is exactly what you need on your webpage!

Need a Video Sales Letter on your Landing page? Visit Landing page design shop for more information

Why you need a custom landing page?

With the increasing popularity of sites like Facebook and Twitter, every big brand or business has a page on them as this has become a necessity. By using a Facebook profile with a Custom Landing Page your visitors will find out all there is to know about you and what you do.

I’ll admit, building a popular Facebook page and getting lots of Likes can be quite tricky but with a few tips and tricks nothing is impossible. A great way to do this is to place a Facebook widget on your site and then just lay back and be amazed of how many Likes you will get.

But getting visitors to our Facebook page is not enough as you want to them to click on the Like button. And the best way to achieve this is to use a custom landing page, something that will truly raise your visitor’s interest in your page, thus he will feel the need of clicking the Like button so that he could find out more about what you’re offering.

Creating such a custom landing page is quite simple if you find the right tools and if you are aware of some marketing tactics. It’s essential for a webmaster to understand that by using sentences and graphics that will capture the visitor’s interest immediately is absolutely essential to a successful business.

Facebook has become an essential tool in building your customer base by staying in touch with them every day. Marketers, the good ones that is, know this and they use it fully!

It’s absolutely essential for you to understand that the key is to make your visitors come back every day and not just once at the beginning. And you can definitely achieve this with a well done custom landing page.

Here’s another great reason why you should use this idea: you can build yourself a wonderful email list that you can use for email marketing and this by simply putting a sign-up box on the page. Pretty ingenious, isn’t it?

Now, if you want to get started and build yourself aLanding Page Design, you should know that Facebook has a plugin that is very powerful if it’s used properly. It’s recommended that you search for tutorials on the web so you could get the hang of it quickly and efficiently! You’re not creative enough to do the job yourself?

No problem, there are other ways to get what you want. Like with most other issues, you can hire someone to do them for you. There are many great services on the web that will create you the perfect custom landing page. They usually don’t come cheap but they’re worth the money!

Increase conversions by 200%? Let us handle your Custom Landing Page at Landing Page Design Shop

The Chessboard Of Conversions

When you first show up on a website’s Landing Page Design, do you know what the first things to alter your disposition are?

According to consumer psychology, an advertisement with three or more colors is almost 50% more effective than one in black and white.

What does this tell you?

That even a glimpse of the aesthetics can mean the difference between an intrigued consumer and a lost one.

Each subtle difference of design will positively or negatively effect your websites performance.

The performance of your sales video, landing page design, etc., all rely on the effectiveness of the image that you put forth with the different design variables that you feature.

That said, it’s crucial that each element on your landing page design has a specific function in correlating with the rest of your website’s image.

Inconsistency and lack of value is the epidemic of the internet. In order to rise above the masses, it is your job as professional to be picky with what it is that you are publishing.

Which brings us to the main point, how does this all tie into landing page design?

Most non-corporate, “john everyman” type of websites need landing page designs, and the race to the top means that you have to do everything possible to stand out of the crowd.

A large percentage, if not all the work is outsourced. There is no possible way that you can productively work on several websites while doing all the work yourself. Not to mention the finding the time to overcome the learning curve that comes with landing page design and sales video creation.

The most common problem that I spot on low converting websites these days does not have to do with any specific elements, but how they are pieced together in the overall design.

One of the key traits of a websites functionality is balance, and when it is upset with disproportionate quality, you are hurting your website more than helping.

Always make sure that every product you purchase for your landing page (landing page design,Sales Video, copy-written script) all correlate with the overall quality of the rest of the items your website features.

If you are looking for the best, then don’t cut back on any single element.

You need to ask yourself, how long can you keep up at the pace you’ve set? Managing a website properly requires strategy and co-ordination, you must progress in a fashion that maintains the integrity of your image.

When you see a site that has one thing done very well, and the rest not so well, you immediately notice the difference and it raises doubts about the real quality of the service.

In the game of chess, it is unwise to progress your most valuable pieces, without placing your pawns defensively to co-ordinate your attacks.

This can be applied to the world of landing page design as well, if the rest of your site is not set up so that each element compliments the rest, you are fueling the prospects scrutinizing of your website.

Internalize that. Don’t apply any drastic changes to your website’s design, before it can support those changes.

Can’t do it yourself? Let us take care of your website’s Landing Page Design. We offer each service in each aspect including the quickly popularizing Squeeze Videodesign service. If We Can’t Boost YOUR conversions, We’ll Give you DOUBLE YOUR MONEY BACK!

Are you killing your conversions

Do you put your prospects through too much?

If you wish for the best interaction with your demographic, your Landing Page Design needs to be crafted with a clear route to success.

In order to do this, you need to restrict the amount of requirements to appease to get to the finish line.

Here is a list of things that you should never have on your landing page design:

Where did you find us?

Asking this is pointless. You are able to use a great software called Google analytics to find this out. This question may have been more useful in the past, but now it is just superfluous.

Asking for the details:

When it comes to your visitors, always assume that they know as little as possible. Don’t ask them what kind of package suits them better, as they are most likely waiting for you to answer that question.

Phone number:

This is one of the most personal pieces of information to a person. It is better to ask them personally, rather than on your website, and only if it absolutely necessary.

Superfluous questionnaires:

Be honest about how much time they will spend on your forms. Try to make them as short as possible, avoid details such as the province and city if you asked for their zip code on your Landing Page Design.

Forms and visuals:

You don’t want to distract your audience from completing your forms, especially since they have already gotten that far. Tone down the contrast that your form features, this will keep their eyes on the prize.

Captchas:

These can cause difficulty if the person has trouble with them. A good tip is to make them invisible and not required. If you host a “reference” landing page design, this will help you sort out the bots for they will be the only ones who submit information with the captchas filled out.

Data fields:

When you pre-fill your data fields with the requirement inside them, they tend to go unnoticed by the viewer. Keep you data fields blank so they can easily be spotted by those who a skimming over your landing page design.

Submit:

Instead of reading “submit”, replace it with something they are eagerly awaiting, such as “Get your Free quote” at the bottom of your landing page design.

Social proof:

In one case study, it was shown that conversions increased to as much as double without social proof. The less information you ask; the less time wasted, the more people get through start to finish.

Summary:

Take a nice long look at your landing page design, is there anything that you really don’t need?

If you can’t help but feature long forms, then divide them up into sections. This will make it seem as if everything takes a little less time.

The less work you make your audience do, the better reception you get. You should always design with that in mind, never stop searching for faster, easier ways to deal with your audience.

If you are unsure of how well your optimized for user friendliness, analyze your competition. See what they are doing right and what they could be doing better, and make it your goal to out-simplify them.

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Landing page design- Addressing your Audience

Bad Landing page designs stick out like sore thumbs on people’s websites.

when trying to creating a landing page, the first time can prove difficult if you have no experience.

Getting caught up in the technicalities is what causes people to lose grasp of what they should really be focusing on, especially if you do not know the founding principles.

If you want to maximize your conversions, follow these tips to-a-tee and you will be off to a good start.

1. Feature a variety of Advantages

You cannot expect to win them over with just your status. You need to satisfy your audience’s desires and answer their questions of “What will I gain?”.

Don’t do anything without first making clear what it is about your product that they want, how will you make their lives easier?

The reader won’t add it all together by himself, You need to do it for him. State the relation between what the product does, and how it will simplify their lives.

The level at which you reach your audience and their current hardships, is ultimately what makes your landing page design more effective than a rival’s.

2. “Easy on the Eyes”

Whoever is viewing your landing page is most likely not there to read. They are vaguely searching for something without much intention on staying on one page for too long.

If you do not feature a format which makes it easy for them to analyze your page, they will find their way out quick.

Make sure that you organize your content so that everything is simple and to-the-point, and easily picked up on.

3. Scroll down

Think of your most compelling advantages.

Make sure that you keep everything compelling “above the fold”, this will be your introduction is the first step to winning over the consumer.

If your asking them to buy something, or leave their contact information, the battle is winning them over as quickly as you can, and interesting them in reading a more detailed elaboration of your claims.

4. Don’t let them escape

Your landing page design needs to be free of any distractions that could be counter-productive to your cause.

If you have too many things going on at once, this will draw attention away from your final goal and confuse the audiences as of what direction they should go.

Stick to one goal and limit their options so that everything points in the direction of you custom landing page’s ultimate mission.

5. Call-to-Action

This is what will make you your money. It all comes down to the CTA button to get them on-board. You’ve got a good product, you’ve established why it’s a good product, now its time to let them find their own way. Right?

This is the most important part of any landing page. The Call-to-action is the final step of the process. You’ve won them over, they want the product, now they are going to find a way to buy it, right?

You can’t leave it up to them. Your job is to hold their hand all the way through the entire process and tell them exactly what to do, while they are still inspired by your awesome sales copy.

People are not likely to buy on their own accord. You need to give them everything they need to get the process done and over with, while they are still day-dreaming about what you product could do for them.

Sooner or later, reasoning will kick in and they will find themselves out of the impulsive daze your landing page design catalyzed, that is why you need to feature a big, strong CTA button so that they can act while they are still in a spending mood.

Have you noticed the effects of smart phones on society. As smart phones progress, a growing percentage of people have no use for a computer these days.

This means that you need to adjust your landing page design to these people’s need, in order to maximize the amount of people you service.

You need to take this into account and make your landing page design easily maneuvered via smart phone.

Keep this in mind so that you can prepare and not miss out on these possibilities.

The time is now to adjust for these people’s needs, or else you risk losing out on a substantial amount of business to your competitors.

Ivan Andrianko is a recognized expert in the field of Landing page design. Get your Custom Landing Page today! Double YOUR CONVERSIONS or DOUBLE YOUR MONEY BACK!

SEO Norway- Web Development And Web Design

In an effort to promote your website in a unique niche, you can make use of SEO Web Design to meet potential customers and convert them in to actual deal. You can also utilize a landing page, but it would only mean that the web master would put in extra hours. A Seo web design has many benefits over landing pages for a person who is investing in real estate. First and foremost, it is better to use web design seo and make your website look professional to impress the surfers. Landing pages don’t enjoy the credibility enjoyed by the websites. However, this can not be generalized for all the landing pages. Naturally, if one wants to buy a property, then he will prefer to work with a person whose web page has a sleek appearance. Landing pages can look quite down market and may fail to interest your prospective customer.

The biggest issue posed by the landing pages is that even when there is only one business, it will have to retain a number of pages, each page will use a little differing keyword, particularly, if you are making use of PPC advertisements.

Landing pages can look quite down market and may fail to interest your prospective customers.The biggest issue posed by the landing pages is that even when there is only one business, it will have to retain a number of pages, each page will use a little differing keyword, particularly, if you are making use of PPC advertisements. Landing pages may usually not figure in search results. This is due to the fact that the content of one landing page is more or less similar to the other landing pages, expect for slight difference in the keyword. The search engine will tend to reject these pages as it would consider these pages as copied content. Therefore, with landing pages, you may have little or no traffic at all. Rather, you could have spent this amount on advertising your primary web page and getting traffic. When you have more traffic, the rank of your website will rise, which will further give a boost to the web page traffic.

If you feel that a web page will not be able to target several keywords as is done with landing page, you can always add another page, with same keywords, to the original web page. This will improve ranking of the page. Another benefit of website over landing pages is that the landing pages cannot be re indexed like a web page. One of the major advantages of the website is that you can include blogs in your web page. Adding content from blogs to the site is fairly simple and the search engines will pick up your site faster. This will result in improved traffic as well as ranking, which may never be possible with landing pages.

The time spent in building a landing page could be employed to make additions to the main website and increase the traffic by using various tactics to increase the traffic, when you add a post to the blog, the site will automatically get re-indexed.Undoubtedly, web design seo has an edge over landing pages. When it comes to web development make sure the website is user friendly. Many web developers fail the simplest aspect which is login function. So when you program an application make sure to test all the functionalities so that your client won’t get upset. [youtube:sKkHJtk3wUg?version=3;[link:Web design and development Norway] Golden Way Media;http://www.youtube.com/watch?v=sKkHJtk3wUg?version=3&feature=related]

Visit SEO and find the best SEO Norway experts to work on your project. Maria Johnsen is an SEO expert, programmer and sales expert. If you really are serious in your online sales, then you need to have a conversation with Maria.

Landing Pages Help Affiliate Marketers

Affiliate marketing is actually a very good way to promote your business – fast. With it, you can have lead generators to help spread the word about your products or services and product-sellers for increasing your profits. It is also very flexible and even cost effective.

Keep these suggestions and tips in mind when affiliate marketing.

Decide on the affiliate marketing model.

One type of affiliate marketing that most people are familiar with is commission based affiliations. For example: you will only be required to pay your publishers or sellers for their services when you make a sale through their websites. However, there are other methods to choose from which are equally effective, depending on what your overall goals.

Let’s say you want to generate leads or have more subscribers on your list. If this is the case you may opt into paying your affiliates for each person that is added to your list through their efforts. Another great resource of affiliates, is their ability to drive traffic to your site and be compensated for doing so. This is called Pay Per Click or Pay Per Visit.

Focus on your landing page.

When your affiliates drive traffic to your offer, you need to present that traffic with your offer on a landing page. A landing page is dedicated to promote your product and service without all the clutter of a website. Landing pages convert traffic better because they are designed with the end goal in mind, to sell a product or generate a lead. They tend to convert at a higher rate due to the fact they have a single call to action.

You can expect to spend allot of time and money when creating an effective landing page (if you are doing it by scratch). I have created them in the past for $300-$12,000. Price depends on the functionality. I no longer build pages from scratch, I now use ad2action.com. for some of you that do not know what ad2action.com is, just click on the link below; they provide a turnkey system for creating landing pages. Their system consists of selecting from 1’000’s of designs, Lead forms, auto-responder, drip marketing, auto-delivery of content and so much more.

locate a good affiliate company

When you are done building you landing page for your product you will want to associate your self with a good affiliate network.

A few affiliate networks to look at include: http://www.valueclick.com http://www.commissionjunction.com http://www.linkshare.com

These sites have better affiliate marketing policies than most, excellent customer support for merchants, and a long list of established affiliate marketers.

Dial in your monthly budget.

Before you get started with affiliate marketing you need to decide how much you want to spend. Until you can track the effectiveness of your internet marketers you may want to stay a little on the low budget side. You can always change your budget on a month-month basis as needed for sales, promotions, holidays, seasonal products etc. One thing not to forget when creating a budget is to plan on the fee’s associated with marketing or network website. These can range from flat fee’s to percentages.

Track your results

The affiliate networking websites have plenty of tracking tools that you can use to monitor and map the performance and effectiveness of your affiliate marketing methods. This well help you to ensure that you are utilizing the correct tools and methods to maximize your ROI for your business.

Want to learn more about making money with ad2action as an affiliate?CLICK HERE