Do you truly want to build an iPhone app?
This might sound like a silly question initially. But I'd like to make sure that you have entirely investigated your target audience and considered whether it'd be more acceptable to launch an app on the Blackberry or Android platform.
If you have your mind set on an iPhone app, then I urge you to also consider what occurs when it's a success? Yes, I'm assuming that your iPhone application will be a hit because they're growing so rapidly. Will the agency you use be in a position to launch a corresponding app on the other platforms so as not to divide consumers? Will you decide to combine your iPhone app with perhaps a mobile website that would permit all the other smartphone users to achieve access to your content?
Search out the iPhone apps you like!
I have managed many internet site and iPhone application projects and one of the mistakes I regularly come across is chiefs that are too reliant on the designers. I suggest that as a part of your first transient you actually look into all the differing kinds of iPhone apps that are within your market. If there are no iPhone apps then simply look at what you like. Consider why one flows better than another, what elements hinder you and what ideas could you use to build your iPhone app.
Understanding Apple Connect for your iPhone Application
Apple Connect is a domain utilized by your iPhone application developer. It is basically a site that holds the small print of your app and is used to send your iPhone app binary code to Apple for them to approve… If you're fortunate (I'll get to that in a moment)
It's also the place where everything you see on iTunes is managed. So those screen shots you see for each app, you know it, they are uploaded through connect. You might want to go through connect to your iPhone app developer solely to become used to what you can and can't do.
Pricing your iPhone Application
Apple operates a tiered pricing structure so all you have got to do is choose a pricing tier from 1-10 to set your price around the globe i.e if it is 59p in the UK then it will mechanically be 99 cents in America. Again, you can obtain access to this with your iPhone developer by visiting Apple Connect.
Planning your iPhone app layout
Bespoke apps will be far less expensive if you do the ground work. By this I mean work out exactly what you want and make a ‘work flow ‘ diagram. Basically begin with a blank image of an iPhone and sketch in your iPhone app splash screen and homepage. Work out what buttons will go along the base of your iPhone app to form the menu – you can have five buttons.
Next, using lots of blank iPhone pictures, create a ordered structure of your iPhone application. By doing this, you literally can show your designer how you would like it all to work i.e. Click here and it shows this screen or searches this item. Don’t worry too much about if it is technically possible as your iPhone app designer will without doubt suggest some options for improvement. Once the iPhone app workflow is complete then you and your designer know just how the app should work.
Bespoke iPhone Apps V’s Online App Builders
Only about 12 months back, if you wanted to build an iPhone app then you had to search for a bespoke answer. Today things are swiftly changing and there are several US based firms and one UK company offering a build your app online service.
The fundamental difference between bespoke iPhone application development and online app builders is cost and flexibility. So it all boils down to ‘what are you wanting your iPhone app to do? ‘ and how much do you need to pay?
With bespoke iPhone applications you really can create virtually anything and there are corporations or people very talented in this area. So ask what you are attempting to achieve. Is it brand building through clever entertainment or are you trying to get content to your clients in order to a) interact with them and build your brand or b) help them thru to the final acquisition of your product?
Think back one or two years to the utilization of flash in website design. I was lucky enough to be part of a website pitch to Disney and guess what; we went over the top with flash. Actually we won the contract, however soon there were full flash websites everywhere. Today it is pretty much a different story, for most sites the no 1 objective is to get content across quickly and efficiently and in a manner that customers are used to, so for example, having the menu on the top or the left side of your page. Flash is now used mostly in other. Areas to contribute to the general user experience.
So for what might be classed as ‘utility iPhone apps ‘ stick to the rules and always consider the content you are attempting to deliver.
Online iPhone App Builder
The most important thing that you need to consider when using an online app builder is will it deliver what your shopper needs? Can an internet iPhone app builder offer your consumer everything that they require without you having to spend anywhere between ?3000 and ?20000 and, building a custom iPhone application!
Most online app builders allow you try them for free for either a set time or until you publish your app.
iPhone App Download Restraints
Your iPhone application must be less than 10mb’s if you need users to be well placed to download it from their phone through the standard connection i.e. Not wi-fi.
If you are developing an iPhone game application of sorts then you are likely to go over this limit, however for an iPhone business application, then ideally try and keep it under 10mb’s
If you read only one piece of text in this entire document, make sure you read this next part which investigates iPhone app content and the significance it has in getting your iPhone application signed off by Apple.
When you set about building your iPhone application the very first thing you want to realise is that content is important. Let's take entertainment and games out of the equation for a moment because by their very nature they are highly likely to get signed off. So let’s focus on building a regular utility or business iPhone application.
Whatever you do, don’t build it just because everyone else is. Build it with your customer in mind. Do your clients already view your products on the internet, are they inquisitive about your stories, do they visit your website to access content that's not available somewhere else, are you able to help your customers with an issue, do you need to discover what your customers think? These are only some of the questions you must consider when building your iPhone application.
Like any selling or communication tool…building an iPhone application only works as an entertainment trick on infrequent occasions. For 99% of us, it has to serve a genuine purpose.
What we do know however is that your customers want info, stories, products or promotions in the palm of their hand and with an iPhone app you've got the perfect promoting tool from them to get access to your content and interact with your company.
The Cost to build an iPhone Application
A bespoke app can cost anywhere from ?3000 to ?20000 upwards. The price of bespoke iPhone application development is decreasing as more and more as iPhone application developers enter the market.
Building an iPhone app online costs anywhere from between $10 -$100 a month rental in the States an around ?45 a month in the United Kingdom.
Submitting your iPhone App
When your iPhone app is submitted to Apple for approval you may expect to hear whether it's been authorised or denied after 1 or 2 weeks. If it's been defied than Apple will give you some indication as to what needs to be improved before it is possible to submit your app again.
You will have to work with your developer to asses and sort the problem.
I'm hoping that you find some of the information helpful and good luck.
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