Tag Archives: Google adwords

With Regards To Your Advertising And Marketing Should You Select Google Adwords Or Face Book Ads

Once you begin your journey into a web business and making google adwords a part of it, then you will fast figure out the need to choose one thing out of several possibilities every single working day. Those who are called, newbies, will be faced with those challenges right from the very first day.

One thing you are going to find is that for people who actually intend to achieve success online you’re going to need to market. The expense of advertising is often more than most individuals can or are willing to pay. Google is known for a program that allows people to purchase advertising and marketing for their web sites. There’s now an option to Google and that is to start using face book ads for your advertising and marketing needs. Although many of you already realize that you have two options for your paper click advertising, you are not quite sure which is best for your needs. In an effort to provide you with a more informed opinion on which platform is best for you we’re going to be looking at both the pros and cons for both these platforms.

Getting traffic to your site is really a necessity for anybody who actually wants to make cash from their site. Needless to say getting this traffic isn’t easy and is oftentimes very expensive. One option which has been around for an extremely long time is using Google Aadwords in order to create this traffic. However, recently face book has also been allowing individuals to begin setting targeted advertisements on their website. Of course the question now is whether it’s better to use Google Adwords or face book ads in order to create the traffic you will need. In this article we are going to be taking a look at the two different programs and try and help you to decide which is better for your advertising and marketing needs.

In relation to Google Adwords you will find that one of the advantages of making use of this program is that you can reach a broader audience. In fact when it comes to Googles advertising platform you are going to realize that your advertisements can be showing up not only in Google search results, nevertheless they will also be ending up appearing on other people’s websites. The advertisements that appear on the folks sites will end up being targeted to what you are marketing. So if you are offering a weight loss product you will discover that your advertisement will appear on other sites that handle weight loss. Obviously one of the bad components of this marketing and advertising platform is that competition is so high it this point it can wind up costing you a lot of money to drive traffic to your site.

Needless to say, when we look at the face book marketing platform you will realize that there are few similarities as well as a few differences. With face book you’ll still have the ability to advertise your products to men and women who are actually interested in that niche. Meaning again that if you offer a weight loss product you’ll be able to target people that are interested in weight loss. But one drawback from this marketing and advertising platform is that your advertising campaign are only going to appear on face book. Of course we all know that the marketing strategy used by a rat control company has been around for quite some time, and it has an impressive record for bringing in additional revenue. While that is not exactly a revelation to some, there are still very many out there who simply do not know it. There is a certain minimum threshold of information on any particular IM method that needs to be reached as soon as possible. We always strive to offer very helpful information that is actionable; it is by no means a thorough presentation. Our articles normally present a small number of related points to a main topic, but we will never begin to give you all that is available on any one particular topic or subject. Needless to say un-like Google Adwords, the advertising campaign you place on face book are going to end up costing you a lot less cash. And and because you are going to be spending less money for your advertisements you’ll actually be able to advertise more for less money. And I am certain you understand the more marketing and advertising you have the more money you can potentially make from your marketing.

Now that you understand the distinctions between the two advertising and marketing platforms it’s your choice to decide which you feel is going to be better for your needs. While both systems have their positive aspects, you ought to also recognize that both programs have their downsides. At this point you need to weigh the differences and decide which program is going to best suit the needs you have for your site.

The old saying, which is really not that old, is the paralysis of analysis; that is talking about staying in your head too long and not getting physical with actually building a business.

So let’s take a quick look at what you have discovered regarding google adwords and your business. Check this page written for a company creating mouse control.Also, there is no way we can leave out at least a few important words about facebook ads because it is intertwined with the former. Bear in mind the relationship between the two as well as how they come to bear in your marketing efforts. You can find out all about it if you assume an open mind and then take it all in. Simply follow me to article written by an expert pest control london company where I will explain everything, and then you can start expanding your horizons.

The Worst Google Adwords Mistakes to Make

It’s widely known even among marketing professionals that Google Adwords can be a minefield. Pay Per Click advertising is a tough game, even if you’re a master of analytics and a genuine spreadsheet genius. Without the correct knowledge, these types of PPC platforms can be fairly unforgiving unless you have an understanding of how they should be best set up. The key is to make this type of advertising add up financially which is not as easy as you might think. Outlined in this article are some mistakes which should be avoided, read on to find out more.

A Lack of Preparation

The sad truth is that many individual entrepreneurs and small businesses are lured into the dangerous sand trap of Pay Per Click advertising through free Adwords coupons. These Adwords vouchers are also offered on the most basic of hosting packages so you may have come across them at some point. The majority of PPC users have used this type of advertising without even putting together a plan of action. The most important thing to be mindful of with PPC is that you need to have predefined goals and a solid strategy.

Failing to do Split Testing

Split testing is beneficial to many online applications, also known as A/B testing. Unless you have something to compare your results against its difficult to assess the effectiveness of your campaign. Many website owners fail to recognise the necessity of split testing in order to achieve the best ROI possible.

Failing to Optimise Ad Copy

Some Adwords users take note of the obvious flaws in their PPC efforts which are highlighted by split testing, but neglect to do anything about it. Some small businesses don’t have the resources to spend establishing effective ad campaigns which is why investing in the services of a Google Adwords specialist can be money well spent. When creating the ad it is essential to have the keyword in the headline regardless of what the as is targeting. A commonly missed opportunity to further optimise the advert is not using the url. There are many more ways to optimise Adwords ads which can make your ads produce a better return on investment. For the most part, advertisers fail to capitalize on these techniques.

To Summarize

You have thought of PPC advertising as a quick and easy way of getting traffic to your site but unless you understand the best way to set up ad campaigns you could find yourself forking out large sums of money for little return. It is becoming ever more competitive on the web, the same also applies the getting ad spaces in the sponsored links section of search results. To get the most from your ads means time spent establishing keywords and setting up ads and campaigns, all of which could be done by a Google Adwords professional which would probably work out to be more cost effective. Your PPC ads will only be as effective as you make them.

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Making Money with Blogging – What You Need to Know

When you commit to maintaining a blog these days, it indicates that you will be getting cash back from it. Sure, you may have numerous readers that frequent your blog. But, if you are not using it to get cash, then you are not utilizing it to your benefit. If you asked around, you will find out that even the most visited blogs are not doing well when it comes to earning an income. They are not concentrating on leveraging the power that they have to make money with their blogs. Unless you are only doing it as a hobby, then you do not have a reason to not concentrate on making money with your blog. Below, you will find three ways in which you can easily make money from your blog.

Putting affiliate product reviews on your blog can help you make money. You do not have to write one sided reviews. Concentrate on being honest with your strategy. Make sure that your readers are getting the most suitable products. You will build up your reputation and brand with your readers and get money in the process. They will see you as a respectable expert.

The sale of post sponsorships is also a good strategy that is effective. But, not all bloggers really like doing this. But, if you don’t think that it is a bad thing, then see if it will be effective for you. It is basically about earning money to put sponsored posts on your blog. This is when the product is seen just because of your blog. This is not the same as sponsored reviews, where all of the post is advertiser funded.

If you know of a service that you can supply to your visitors for a slight charge, then do it via your blog. Besides, your blog helps build up your credibility and making your more experienced. Leverage it to sell your unique services to your readers in exchange of money. For instance, let us assume your blog is about ‘Internet marketing. You could start a search engine optimization company that helps people and companies to get high website rankings. You will begin to see that it just takes a little time to earn a living from your blog.

This venture will take a large amount of patience as it won’t happen all in one week. Some of these ideas won’t last forever, so be willing to try to new ways you can make money consistently from your blog. The revenue that you generate from it will gradually grow, as long as you’re focused on taking action and maintaining your growth.

In order to learn more about specifics of this report, you should go on Limitless Profits, Experts Academy review and Clickopp.

Reduce Your Advertising Expenditures Using An Seo Consultant

A number of businesses are entirely confused with how to establish consistent, targeted prospects to their web-sites. You can get the perfect looking website along with a product which everybody wants, however if no one knows that you exist, you won’t endure.

If your web-site is to be flourishing, it should be visible in the search engine listings which signifies it must list on page 1 for search phrases that are relevant to the web-site offerings. Here are a few details as to why search engine traffic can be crucial:

* 90% of all shoppers worldwide make use of search engines to find and go to websites.

* 56% of online users browse the web on daily basis and 46% of those searches are for product details or services.

* 86% of all visitors originate from a page 1 search results position.

* In merely the US and UK, there are more than 250 Million web lookups performed regularly.

Obtaining a devoted audience to your website is better obtained through a minimum achievement of top ten google, bing or yahoo search engine rankings. Top 5 being desired since many folks solely go through the top couple of listings.

With this being the situation, it simply is prudent for you to incorporate a sizeable concentration on the Search Engine Optimization (SEO) of your web-site as a way to improve Search Engine Ranking Positions and improve the amount of qualified traffic to your website. You can do this by yourself or hiring a professional seo services consultant or full service search engine optimization consulting company.

Seo is the art of obtaining higher rankings in search engines like Google, Yahoo and Bing and is possibly the most cost efficient way of constructing your enterprise brand recognition and bringing in top quality prospects to your web-site.

The foundation of any successful online marketing campaign is a well prepared and optimized website. Nonetheless, SEO – Search Engine Optimization does not stop there. 90% of the work to follow is about showing Google that you are present and that you do so in a major way! Search engine optimization is by far the best way to increase and sustain a steady flow of perpetually free qualified web traffic.

Anthony Nunes is an SEO consulting firm that delivers the best search engine optimization services for websites wanting to rank higher in Google. Contact him today through his website to recieve a search engine optimization quote and web site rankings analysis.

The Three Essential Elements To Getting Top 10 Google Rankings

The key to positioning high on search engines which include Google, Bing or Yahoo and receiving traffic as a result of those high rankings would be to first optimize your site for low level words which are not extremely competitive. In the early stages of your seo effort, you won’t experience a significant surge in traffic volume nonetheless the visitors you do get will be much more targeted.

When you attempt to go after the more popular high volume keywords immediately, you will find it to be a tough time moving up the search rankings and won’t have any page 1 results for a while thus any traffic. At the very least with the lower level words, you will receive fast results and experience a few visitors for your efforts.

It is better to rank top five for a long tail specific keyword phrase such as “best seo services and consulting” than to show up more than 100 for a more common keyword like “seo”. “Seo” may well be researched by a lot of people but if you happen to be hidden so far downward inside the search results, you won’t gain visitors from it anyhow.

Now that isn’t to suggest that you wouldn’t at some point aim to rank well for “seo”, you just shouldn’t be investing your time and energy in the early periods of your optimization campaign doing so. Allow the work which you put into positioning lower quantity key phrases develop a cornerstone for your larger sized volume phrases. Keep in mind that in the above long tail key phrase example, “seo” appears within it. Later on in life, that inclusion will eventually help in the ranking of that keyword.

What exactly is it that your site has to offer? What keyword phrases will consumers most likely use to find you? Whilst you think about this, make a list of all prospective key phrases that your potential visitors will use when searching for what you have to offer. Be as specific and targeted as possible. If your web site sells “vitamins” then a practical key word to utilize could be “joint pain vitamins”. Don’t merely list “vitamins”, it’s much too general.

This is section one in a 2 part series. To see the full post, stop by anthonynunes.com.

Using his 18 years of online marketing experience, Anthony Nunes provides an SEO service that will rank your site higher in Google in order to increase traffic. Used by many as their best seo services consultant, he helps companies achieve higher Google search engine rankings.

The 3 Important Elements For You To Get Top Ten Google Rankings

This is section two of a two portion series. To see the complete article, go to anthonynunes.com.

Even though we all desire to optimize our website for as many search phrases as is possible, most people make the error of focusing the attention of all their search terms onto just one page for instance the home page. Whilst the home-page could in fact function as the key draw for a good part of your keywords and phrases, it is extremely important that you spread the work all around. You have to utilize other pages to rank for certain keywords, preferably with page content which relates to the specific keyword. If you do not have pages that can be used for targeted keywords, then establish them.

So now that you’ve gotten your list of keywords, let’s optimize your website for each of them. You’ll find five primary areas where your keywords and phrases ought to be included. The file name (url), the page header, the meta description, the keywords description and lastly, within your content of the page. Ensure you don’t go over search engine length specifications for the title or description. If investigate search results for any topic, you will observe that many uninformed site owners break this guideline constantly. It is not a significant issue although a clean title and description is recommended.

In addition be certain not to overdo it with the repetitiveness of your key words. Include your keyword in the title once, once or twice within the description and a number of times on the page with one of those instances utilizing a header tag. Whenever naming your file, makes use of the keyword phrase as the file name. If for example your search phrase is “new york city apartment rentals”, then you need to name the document per se: new-york-city-apartment-rentals.html.

This valuable internal web page optimization method gets to be especially important as soon as you begin your back link building push. Google wants to see a website well-liked throughout, not simply the home page. So when you go on your task to generate one way top quality inbound links, you will be completing this task not merely for the home page but in addition your inner webpages. This style of link building is sometimes called “deep link building.”

Now the last period begins; your link building strategy. This is actually the most crucial ingredient to ranking high in the various search engines and in all likelihood one of the most difficult and time consuming. Linking is surely an continuous thing that shouldn’t stop, unless you do not care about gaining more visitors. To rank nicely for high level key phrases will need you to obtain 100s or more likely thousands of one-way incoming backlinks.

Every link is a superb link. However, you really want to concentrate on 2 important factors, getting links from pages which have related subject matter to your site and developing one-way links from sites that themselves possess a large amount of links pointing to them. In case a well-known site links to you opposed to some obscure site concealed inside far reaches of the internet, which one you think Google will allocate more value to? You got it, the widely used site. Much like high school, whenever you spend time with the popular kids, you as well will become popular 😉

Anthony Nunes provides SEO consultants services helping companies increase their search engine web traffic. He provides seo search engine optimization consulting services at competative SEO pricing monthly rates.

SEO Consulting Companies May Improve The Quality Of Your Traffic

Making it in the world of online promotion is quite different from offline promotion. There is the potential to reach a great deal more folks online so long as you understand at least the basic fundamentals of search engine ranking, or seo. For anybody advertising or running a website, having it show up high in the google search listings for your suitable search phrases is important to increasing traffic.

If you don’t possess a big marketing budget, not many individuals will be aware that your website is present. Search engine results positioning are very important in relation to getting noticed on the web. Any time a person would like to find a service or product, they normally use search engines like google, bing or yahoo to input in their key phrase query and discover exactly what pertains to that subject. Web sites that come up on page 1 are those which will get the most clicks. Your website must be on page 1 if not the top 5 which is the reason why search engine optimization can be so critical.

Search engine optimization consists of structuring your website so the search engines detect you. However they must discover you in a big way because there are a huge number of other websites such as you battling for traffic. Accomplishing this demands you know just what the search engines are looking for which may be difficult because their algorithms are secret plus they are often adjusting them.

Even though some website owners have a little knowledge on how to engage in search engine optimization, few understand how to perform it thoroughly. There are several tasks that need to be accomplished. It needs specified know-how along with a good quantity of time. Due to this, a number of site owners prefer to retain the services of a seo consulting company and make use of their services.

If you wish your web site to obtain a great flow of targeted traffic, employing a seo services consultant is really a must. The quantity of targeted visitors they can bring to your website could save you a lot of money in advertising. The longer you carry on your search engine optimization efforts, your traffic amount will continue to grow month after month. And also, the internet traffic you will end up obtaining is going to be extremely qualified because after all, it’s you that they have been searching for within the search engines.

Anthony Nunes SEO offers the best search engine optimization seo consultant services. Contact him today through his website to recieve a search engine optimization quote and web site rankings analysis.

Google Adwords Services Now Serving You Through IBiz Innovation

Google Adwords is undeniably useful in advertising your product on the internet. This text-based system for advertising enables you to create ads with specific keywords that match your audience’s interests. And you can avail this Google Adwords through iBiz Innovation.

How does Google Adwords works? First, you have to create ads that Google shows along with regular search results. Your advertisements appear when somebody searches for the keywords you have informed Google that you want to be associated with. But unlike traditional advertising, you do not pay Google when it shows your ad; instead you only pay when somebody clicks your ad. AdWords can be a wonderful choice when you want to direct your advertisements to a narrow audience. AdWords may also be a good option when you just have a few dollars spared for reaching your audience.

Google AdWords is a direct marketing material. Your competition may include not just a savvy webmaster or two, but groups of marketing experts who know direct campaign angles inside out and work full-time to knead AdWords. That is a significant point to remember, because when you run a campaign, you have to pay attention to your competition. So ensure that your advertisements are getting the positioning and clicks that make it worthy for your effort in the 1st place.

Nowadays, Google AdWords dominates the pay-per-click (PPC) market shares. It dominates an estimate of 60% of the total number of the searchable advertising found on the internet. It caters numerous audiences that are double the number of internet researchers who uses Yahoo that’s known to be their rival competitor.

If you aim to expose your company and be seen by the largest number of potential customers, Google AdWords is the best tool to use. Google AdWords doesn’t just assists you in reaching out, it also measures and strategize accuracy.

iBiz Clicks, your caterer of SEM/SEO Services based in Penang, Malaysia enables your business to take advantage of this opportunity. Google Adwords will really help your aim in your businesses’ exposure to the public be met. iBiz Clicks has the Google Adwords Qualification, a professional accreditation to do the Adwords campaign job for you.

iBiz Clicks provides consultation services for our potential business partners. We lend a helping hand in terms of the cost-per-click, conversion rates, PPC campaign setup and more. True to iBiz’s words, it has gained PPC campaign reputation in some well known regions. Such regions include Southeast Asia, Europe and North America respectively.

The effectiveness of Google Adwords campaign relies on the strategic measures you used. Make sure you carefully select the best firms available in your area. Lastly, the consumers expect that this company will bring in the future.

Want to find out more about Google AdWords Services, then visit Simon Lee’s site on how to choose the best Search Engine Optimization Solutions for your needs.

Google AdWords

Google AdWords is an innovative approach to reaching your target marketing, branding and to test new products or services. Keyword management and other obstacles stop many individuals from reaching their potential in their Google AdWords campaigns. This brief overview may help search marketers prioritize, collaborate and act on building an effective campaign.

To get started you will need to gear up to provide some personal, professional and business information. (a) you need a website, because your ad traffic needs to be sent to a revelant web site. (b) your name or that of your organization (c) an email account, it is best and recommended not to use an ‘free’ service such as MSN or YaHoo. (d) your tax id. NOTE this is an item that can not be changed to check and double check this one for accuracy. (e) a valid charge card – it is $5 to set up an account. NOTE you will not billed billed until you reach $50 in total charges.

Get ready to start your career as a copywriter. Google Adwords will not let you finish the setup unless you have some sample text to put in to your ad. Take some time to think about your services and product offering. If you need help use a tool such as keyword spy. This does not have to be perfect, this is just to set up the account. You can go back in to the Google Adwords control panel and change the text later. Your Ad will be structured as follows; Headline – maximum English characters is 25 (all counts include spaces). The first line of text – generally a benefit statement should be here. Your second line of text – generally a call to action statement is here. On second and third ad copy lines you can only have 35 characters per line including spaces. Your display URL – use your domain name here. Also, only 35 characters are allowed here.

Your Ad will be structured as follows: A headline – total English characters is 25 this includes spaces. Your first line of text – this should be a benefit statement. Total English characters which can be used are 35 with spaces. Your second line of text – this should be a call to action statement. Total English characters which can be used are 35 with spaces. Your display URL – this is your domain name. Total English characters 35

Keywords are good descriptions of what you do or sell. Keyword phases are the lifeblood of your campaign, these are the words used by a Google user to find your ads. Car Repair, Local Mechanic, Oil Change are examples of keywords. With Google AdWords there are four keyword types you will need to understand Exact, Phase, Broad and Negative. Broad match: keyword allows your ad to show on similar phrases and relevant variations. Phrase match: “keyword” allows your ad to show for searches that match the exact phrase. Exact match: [keyword] allows your ad to show for searches that match the exact phrase exclusively. Negative match: -keyword ensures your ad doesn’t show for any search that includes that term.

Set a good budget. Do not set up your daily budget to be $5 per day and then bid your keywords at $2 per click. This will have your account shut down. Before setting a budget you can use a FREE tool from Google, simply type Google Keyword Tool in the Google Search query area and click on the one that says external keyword tool. This can help with keyword research and can provide an estimated cost per click analysis.

Take care to add your contact details. Don’t worry, you’re not going to receive any spam or constant Google emails, but it is important to receive alerts when your ads aren’t showing. Set Up Account and pick your login email and create your account to get started! If you already use Google services, you can use your existing login. You’re done now the funds (hopefully) come in. You will now receive a confirmation email from Google and instructions on how to activate your account.

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Not A Scam – Ben Moskel And Affiliate Marketing

Ben Moskel began his career as a young attorney in a downtown Buffalo Law firm handling insurance claims. He had worked hard all through college to get good grades and make a name for himself. He was ready to begin his new life with his wife, Lisa, who was also an attorney. They both looked forward to a bright and financially secure future as they began their careers. Both of then had the work ethic needed to get ahead and didn’t mind working hard, because they knew their efforts would be worth the rewards of a lifestyle they wanted.

Month after month, Ben worked long hours for the law firm, and didn’t really bring home much of a paycheck. After calculating his income vrs his time spent working, it broke down to about $14 an hour, which is not a very sturdy paycheck for an attorney. He was making the firm he worked for money than he could ever make himself. “There’s got to be a better way” Ben said. He was right.

A junior associate who worked with Ben drove a brand new car, and she made the same amount of money as he did. H wondered what her secret was, so one day he asked her. Her response was enlightening.

“Performance Marketing ” his colleague replied. She then began to tell Ben about the business she worked on where she brought in an astounding extra $10,000 a month, just by creating websites on the internet. Ben’s brain began turning as she told him all about the lucrative opportunities available to people who really didn’t need much more than a computer and a desire to learn.

Ben created over 300 websites in a relatively short period of time. He was hooked and had found his niche. He was ready to retire from the law firm and he was only 27 years old. He’s never looked back and was surprised when he wanted to share the secrets of his success with his family and friends, only to be met with skepticsm and worry. Many thought the “internet” was just a passing fad.

“Affiliate Marketing” as it is now referred to, is a booming business and has no signs of stopping. Although it has morphed and changed into different direction, it is still basically a direct sales call – without face to face contact, but you making a profit. By choosing to align yourself with a major company, i.e. one that provides a service or product, you create a website that will drive consumers to their company.

How do you do this? Say you want to work with Pet Smart. You develop a website that promotes pet prescriptions or other needs for pets. When the consumer types in “where can I but prescriptions” in a search engine, your site will pop up. The website will link the consumer to Pet Smart – who in turn, will pay your a percentage for each sale you make. Its a legitimate business with fantastic potential. The more websites you develop, the more opportunities arise for your to potential to earn money.

Ben and college chum, Dave Clabeaux, have built a virtual empire together. It has resulted in a multimillion dollar income for the both of them, and they love to travel all over the world, sharing their secrets to their great success. They share their inspirational stories at seminars and have a free, short video on the internet that anyone can view. They are average guys who success has not changed them, in fact, made them want to work harder to share their success story with others. A legitimate business had changed their lives beyond their imagination.

The Six Figure Program is a seminar they have developed, and will guide you along the way to becoming the entrepreneur you always wanted to be. You will learn how to build a website along with the other attendees whose numbers seem to grow daily.

They also wrote a book together neamed “The Online Entrepreneur” which has been sold in over 40 countries around the world. Internet sales have generated income for the Fortune 500 companies they work for of over $30 million dollars in the past 3 years alone. Some of their clients are heavy hitters like Yahoo!, Microsoft and First Bank of Delaware, as well as other retailers and service providers.

Don’t be fooled by those who say the program is a scam or “The Six Figure Program” doesn’t work. There will always be those who want a quick and easy way to make money, and will try to discount this program. Don’t believe it.

Like every other business venture, things take time. Many of the people who will refer to “The Six Figure Program” as a scam and a rip off are not willing to do the work. They want instant results and can’t appreciate the amount of planning and research needed. You must educate yourself as to what niche you are able to fill and how best you can serve the client you have aligned yourself with. Nothing happens overnight and certainly not in 30 days. If you want to become a millionaire overnight, buy a lottery ticket; it just doesn’t happen that way. Learning to understand who your target market is will help you develop a website that will bring you income.

There are thousands of satisfied business people who are constantly in touch with Ben and Dave, and more are adding their names to the list everyday. New niches are being found and developed everday. A scam will eventually burn itself out and no longer create interest – this is certainly NOT the case with them.

An American success story and self made millionaire, Ben Moskel is happy to share the secrets of his success by sending you his book, the Online Entreprenuer, or seminar “The Six Figure Program.

Is Ben Moskel a Scam? Four-thousand new Affiliate Marketers don’t think so. Discover the real truth of how Ben Moskel, an average guy, makes over 1.2 Million dollars per year from simple websites.