All posts by Nicholas Jacobellis

Why Your Company Needs To Use A Social Media Agency To Help Market Products And Services

The world has advanced swifter than most people can keep up with. Since about 2005 social media websites such as Facebook and Twitter have expanded to become gigantic businesses. So why social media? Why should your company consider using a social media agency? Well just take into account one fact, Facebook has over seven hundred million users. That’s more users than the population of most countries with the exception of China and India.

There are businesses already taking authority of Facebook and Twitter, but the majority of these businesses are on the fortune 500 list. They’re huge corporations with a loyal consumer base already, so what can a small business do against a massive behemoth such as say Sears, or Home Depot? It’s simple really, marketing helps to get your message out there, and there really isn’t a better way to market than on Facebook or Twitter.

The future is in technology, and other mediums for markers to use are just a waste of time and cash. Mediums such as newspaper ads, and television ads are traveling by the way side. The momentum in the country has moved to the internet, not back towards old technology. With the amount of users that social media agencies have today, it’s really a no brainer why the trend has shifted.

It’s true that if Facebook were to become it’s own country sanctioned by the United Nations and everything it would become the third largest country. That says something right there, sincerely, and if your a small business, or any business for that matter that’s not on Facebook your passing up on a golden opportunity to market to a solid population base of buyers. So don’t just pass up on this solid opportunity.

The future is now, it’s here, and it’s moving forward all at the same time. The future is in social media outlets such as Facebook and Twitter. These are the new channels for marketing, these are the new mediums for communicating and meeting new people. It’s amazing what the internet has done for Humanity in such a short period of time.

So, do you think you would like to learn more about hiring a social media agency? Do you think you would like to learn more about why social media matters? Check us out at fishbat.com to learn more!. This article, Why Your Company Needs To Use A Social Media Agency To Help Market Products And Services has free reprint rights.

Your Online Reputation Is Important, And Reputation Management Is Vital

Why is your online reputation so crucial? Reputation management should take a front seat in the car your driving because it is important, whether you want to see it as crucial or not. Just go on Google, and search for your name and see the cascade of things coming up. Everything from death certificates, to Facebook pages you never created in your name, to Twitter accounts and such. It can get out of hand, but of course sometimes there are just people out there with the same exact name as you have.

Things online can get out of focus, and of course if your searching for a celebrity anything could come up from a sex scandal, to divorce, to yes, even aliens attacking tomorrow. The internet is a great machine, one of the most appealing creations humanity has ever made, and it’s also amazing what you can find on the internet if you look long enough. Especially with your name, searching for your own name can of course turn up some interesting things, things you’ve never seen or heard of before.

That is why it is important to keep your online reputation spotless. Businesses in todays age are using Google, Facebook, and Twitter accounts to find out information about you. If you go to apply to a job posting, now the first thing employers do in human resources is Google your name to see what comes up, and who exactly you are. If they Google your name and see a court order for appearance for drugs or something along those lines, they’re more than likely not going to hire you. So don’t go join occupy wall street just because you think you didn’t get the job because of corporate greed. Don’t be stupid.

With a horrible online reputation comes a terrible life. Everything that is anything now is online, everything from History facts, to corporate finances, to Government information. Everything can be Googled, with omission to a few things. How to prevent you from looking bad online is easy, defend passwords, encrypt nets, make sure your not doing stupid things with credit cards and social media websites and blogs and you should be ok. Just don’t be stupid online and you’re online reputation will be good.

Securing yourself is simple, and it’s also a no brainer. Leaving yourself vulnerable for predators online is simple, but it’s also just as alarming as leaving your door unlocked while your at work, and putting up a sign in your front lawn that says nobodies home, feel free. So do the smart thing and protect yourself, you’ll thank yourself later when everything goes according to plan.

So, do you think you would like to find outmore about reputation management? Would you like to find out more about how fishbat can help your online reputation? go to fishbat.com to find outmore!. This article, Your Online Reputation Is Important, And Reputation Management Is Vital has free reprint rights.

Why Social Media? And How Can The Atlanta Falcons Use A Social Media Agency To Look Better

Why social media? Why not implore the Atlanta Falcons. They wouldn’t have won a playoff game since their Superbowl run in 1998. What else is rather confounding to the world of sports, and Football, is that every team so far to beat them in the playoffs has gone on to play in the Superbowl. From the Eagles in 2004, to the Cardinals in 2009 and the Packers just last year. This is not a rumor, or a strange coincidence, but a fact. Maybe the Falcons should contact a social media agency to change the way the team looks right now.

Not since the Falcons drafted Michael Vick has the team ever won a playoff game. Hell the last time they won Jamal Anderson was performing the dirty bird in the end zone after every touchdown he ran for. Of course what the Falcons didn’t calculate was John Elway and the Broncos coming to destroy them and roast Falcon meat after the Superbowl. That was one of the most charged Superbowl’s in recent memory as well, as John Elway made mince meat out of the Falcons defense.

Let’s take a gaze at what arose to the Falcons this weekend at the Meadowlands, can’t we? Matt Ryan, who has all the statistics, and yardage to concede himself amongst the NFL Elite Quarterbacks has never won a playoff game. Give the guy credit, him along with Julio Jones did some damage to the Giants secondary, but came up short. No pun intended for Mr. Jones.

Mr. Turner was virtually non-existent during the game. The unreal running back who usually runs for over 100 yards easy was held by the Giants defense to just 41 yards. As well veteran wide receiver Rod White also decided not to show up for the game, receiving all of 7 catches from Ryan for a total of 64 yards, and was harassed by Giants CB Corey Webster, who’s making a case for his elite status amongst CB’s in the league right now. Actually the only player who came to play during the game was a rookie, Julio Jones was the only explosive offensive weapon the Falcons had. But the rookie wasn’t good enough.

The Falcons sure could need some social media agency assistance to make themselves look better than they really are, and to get their fans pumped up for next season. It’s will be be difficult, but they can still turn their image around as being playoff busts come next season if they get their weapons to actually show up to play. The defeat of the Falcons is a good omen for the Giants. Next stop, Green Bay!

So, do you think you would like to find out more about hiring a social media agency? Do you think you would like to find out more about why social media matters? Check us out at fishbat.com to find out more!. Check here for free reprint license: Why Social Media? And How Can The Atlanta Falcons Use A Social Media Agency To Look Better.

How Charles Wang Should Use Reputation Management, And How He Must Change His Online Reputation

Reputation management is important. Just palaver with Charles Wang, owner of the fabled New York Islanders. Well, the once fabled New York Islanders. This was historically speaking a team that won four straight stanley cups, the only United States based team to do this in professional Hockey. They should have won five had it not been for the younger, faster Edmonton Oilers hockey team, equipped with weapons such as Wayne Gretzky, Mark Messier, Glenn Anderson, Paul Coffey, and defensive weapons such as Grant Fuhr. For Wang though, online reputation should be king right now, if only to make him look less like the evil villain from Zorro.

Since near the beginning of the decade, the Islanders were bought from Milstein and Gluckstern, and new owners Charles Wang, and Sanjay Kumar gave Mike Milbury, or “mad Mike” as he is known, the green light to spend money to bring in players to make the team a success. The attempts had immediately failed, and the team once again sucked. Ever since then the Islanders have been going thru a “rebuilding process” meaning they’re going thru a stretch where they acquire good, young, talented players, only to have them traded away right in the middle of their prime. If I were John Tavares, I’d get the hell out.

Another potent concern is the Coliseum. It’s old, over forty years old, and barely ever restore. The place is most devotedly known to by Rangers fans as the Mausoleum, because of how decrepit and ancient it really is. Granted four stanley cups have come thru here before, and Islanders legends such as Denis Potvin, Mike Bossy, and Bryan Trottier have all skated in this very building and have all gone on to become hockey legends, winning the Islanders four stanley cups in a row. It’s amazing how a team that was once the pinnacle of Hockey can now be an endangered team.

The Coliseums angle from Charles Wang was costly. It was not too much to ask however, especially taking into account that at first he was willing to pony up the money himself. However thanks exclusively to Katie Murray, Hempstead Town Supervisor, the proposal was shot down. After repeated attempts had failed, it all came down to one vote, August first, 2010 was supposed to be the day that the county decided whether or not to approve the funding of a new Arena for the Islanders to play in. Unfortunately, that proposal was also shot down.

What is true is this, the New York Islanders are now a team that is in limbo. Nobody knows if they’re going to stay in New York, or move to other awaiting cities such as Quebec, Kansas City, or even Seattle. What is sad is this, the Islanders are the only United States team to be victorious for four stanley cups in a row, and hold the record for the most consecutive playoff series victories at 19 in a row; Something that even the Yankees have never been able to top, might cease to exist as a Hockey team come 2015. Think that over for a minute.

So, do you think you would like to find out more about reputation management? Would you like to find out more about how fishbat can help your online reputation? Check us out at fishbat.com to find out more!. This article, How Charles Wang Should Use Reputation Management, And How He Must Change His Online Reputation is released under a creative commons attribution license.

The Future, Using Social Media, And Search Engine Marketing Effectively

The twenty first century is upon us, and it looks nothing like the twentieth century did. Things have changed so intensely in the last decade or so many people are finding it tough to keep up, businesses included. If you don’t keep up in this world chances are you don’t survive. There are just too many opportunities for marketing and social media, and search engine marketing to just sit on your hands and ignore it. Ignorance may be bliss, but in the world of business ignorance could kill you.

Social media has grown exceedingly since the first pages exploded onto the scene. Since than we’ve all seen the come, and go of sites such as Myspace, and Friendster and the birth of pages such as Facebook and Twitter. There are so many people on social media it can be crazy. They could become whole nations in their own right, so to not be on there connecting with potential future customers is just plain ignorant.

As well as social media, search engine marketing has also taken off running. With the invention of Google, and the only way Google can take in income is thru having companies pay for space to advertise on Google itself. This is also pretty ignorant in all actuality when you can simply hire an online marketing firm, like Fishbat, to get your rankings higher in Google for you. That and they’re cheaper than purchasing space on Google all together.

Not only is it necessary to get onto Facebook, it’s also simple to create a organization page on the website. As well it’s free to author one, just costs some capital to advertise but it’s still cheaper than purchasing space on a radio station, or in newspapers, and who the hell reads those anymore anyway? Advertising in newspapers today is like using a land locked phone at home, nobody does it anymore, so why should you?

The future is pretty basic at this point, and it’s pointing right at the internet. When it comes to marketing, advertising and the way we do business the future is on the internet with search engine marketing, making use of social media websites, and reaching out to consumers in a way that has never been done before. Times are changing, and it’s becoming a keep up or fall apart world. Failure to keep up with all of the changes going on in the world will lead to failure, and the old ways of doing business are slowly starting to erode away.

So, do you think you would like to find out more about search engine marketing? Would you like to find out more about marketing and social media? go to fishbat.com to find out more!. Free reprint available from: The Future, Using Social Media, And Search Engine Marketing Effectively.

How The Red Sox Should Use Twitter PR To Improve Their Ranks, And Twitter For Business To Appear Less Miserable

How do you use Twitter PR appropriately? Twitter for business is a good idea, eminently if your the Boston Red Sox. Though they’re one of the most acclaimed teams in professional sports, it’s like Coke versus Pepsi. There’s always going to be one clear winner, one clear loser. Their evil empire campaign in 2004 might have helped advance their cause against the Yankees when they came back to win the AL championship game when down three games to none, a feat few teams have ever accomplished, but come on, really?

The Boston Red Sox are one of the most news worthy teams out there. News worthy of being epic failures. Seriously, until 2004 the last time they won it all was 1918, a chant Yankees fans loved screaming during games in the 1980’s, and 1990’s until 1996 when one of the most considerable teams in baseball history took the field. To Yankees fans everywhere 2004, and 2007 were flukes, strange instances in time when the Universe just simply didn’t align properly.

This past September the world was reminded why the Red Sox are, well, honestly, the Red Sox. One of the most wavering catastrophes in professional sports history was only over shadowed by the Atlanta Braves crashing at the same time. The Red Sox had blown an eleven game lead over the Tampa Bay Rays, who were in third place, to lose everything to them in a moment of Baseball brilliance. Down seven runs going into the seventh inning, one home run sealed the deal, and saved the Rays season, ending the Red Sox hopes of ever playing in the world series last year.

It was one of the most rememberable months in Baseball for Yankees fans, we witnessed our lead in the AL East amplified, rising ahead to win 97 games, and appearing pretty promising. While at the same time, the Red Sox simply fell apart, falling behind dramatically, blowing second place to the Rays, falling into third place. What else is amazing is it all game down to the Red Sox closer to finish up the game against Baltimore. If they beat Baltimore at Fenway, and the Rays won in Tampa, they would essentially go to a one game playoff series, winner take all. Thanks to Papelbon, also known passionately to Yankees fans as Papelblown, the Red Sox season had ended.

Truth be told it’s almost in the Red Sox nature to suck. Many people say “well at least they’re not the Chicago Cubs,” True, but look at the Cubs. Though they’ve never really won much since 1904, they still grasp something the Red Sox never will, and that is Dynasty status. Face facts Red Sox fans, your team just sucks, they should use Twitter PR more effectively, maybe that can save another season for them.

So, do you think you would like to find out more about how to use Twitter for business? Do you think you would like to find out more about Twitter PR? visit us at fishbat.com to find out more!. Free reprint available from: How The Red Sox Should Use Twitter PR To Improve Their Ranks, And Twitter For Business To Appear Less Miserable.

How Charlie Sheen Keeps His Online Reputation Up

Why is your online reputation so vital? Reputation management in this world is key, just implore Charlie Sheen. The man is impenetrable, it is difficult to halt him. He tells his boss to go to hell, gets fired, and comes back ten times stronger to get roasted on Comedy Central, taking all the heat, all of the criticism and at the end of the day he’s still standing, he’s still a popular celebrity. Even though everything he’s ever done has shown us all what not to do in life, he’s still ticking. It’s an amazing feat really.

He’s done so many drugs, pharmaceutical businesses want to inspect his body to figure out how he’s still able to stand. He’s slept with so many porn-stars, and hookers, it’s astounding he didn’t catch some terrifying disease that ended his life after a few months. He’s only in his late forties, and looks like he could be sixty something. The question that is hanging on everyone’s mind is, how on earth does he manage to do it? How can he have his lavish lifestyle, going from riches, to nothing, than back to riches, and just when you think the Sheen episodes are over, he comes back fighting like a lion?

He say’s he has tiger blood, and that might not be a far cry from the truth. He’s not supposed to be living for crying out loud! It’s amazing, honestly. But still, how he manages to keep up his style, his fan base, and not look like the tool bag that belongs in jail is also an astounding feat. One thing that Sheen does that nobody can knock him for his managing his online reputation, and his marketing is beyond reproach. There is nobody else out there who can do what Sheen does day in and day out. It’s not possible, the fact that he can do it himself is amazing.

One should ponder what would happen if him and Kim Kardashian were to ever cross paths. Would that be a clash of two marketing titans? I honest to God think if that were to ever happen, Sheen would come out on top. Kardashian might have fans, and might have media cover, but she’s never done anything. News flash, not that many people care about “Keeping up with the Kardashians” but there are a lot of fans of the crazy train Charlie Sheen.

That’s another thing he did well, alternately going out into the world and trying to act like a normal, functional member of society, he did the exact opposite. He said he’s crazy, he took everything and admitted it was all true. His roast commercials had him on a train with Ozzy Osbourne’s song “Crazy Train” playing. It’s just an amazing feat what Charlie has been able to do. Now if he doesn’t screw up his Daughters he might actually have a pretty successful life, but chances are that will not happen. He’s probably a good father to them, you just never hear about it because thats just not Charlie.

So, do you think you would like to find out more about reputation management? Would you like to find out more about how fishbat can help your online reputation? go to fishbat.com to find out more!. This article, How Charlie Sheen Keeps His Online Reputation Up is released under a creative commons attribution license.

How Marketing And Social Media Can Change Your Business, And Why You Should Consider Search Engine Marketing

What do marketing and social media have to do with each other? And where does search engine marketing fit into this picture? Social media has bursted onto the arena, and since 2005 has become one of the most assertive forms of connection in our modern era. Search engine marketing is also on the rise, since Google’s creation earlier on in the last decade the internet has changed drastically.

Today social media has bursted into a new beast. A drastic change such as the one we are witnessing has not occurred within our country since the Industrial Revolution absolutely changed the landscape of the economics of the United States. It’s considered one of the most drastic changes to have occurred in human history because of the speed of which this change had occurred. Since 2005, social media has grown so massive that if companies such as Facebook were to break off and become their own nations, it would rank as the third largest in the world.

The marketing field is also changing from the old ways, to new ways. The older ways denoted placing ads in print media, and clamoring for space on cable television, and radio advertisements. While these mediums are still important, the Internet is now the fourth medium. With the rapid, and unseen advance of the internet, the landscape is now changing, and it’s changing faster than most will be able to keep up with.

If you were to go to a marketing agency in the 1980’s, and even the 1990’s, and tell them that pretty soon the Internet is going to be the new place to do commerce, many people would snicker at you. If you were to tell them that there would be websites where people could relate with other people anywhere in the world, communicate, share stories, photos, likes and dislikes without ever needing a telephone line, or a fax machine, and all of it could be done instantly, they would send you to the looney bin with a straight jacket on. Well it’s here. It’s now, and anything is possible.

Forget the trends at your own demise. To not be on the internet, to not have social media guide your business adjustments in some small part, to not be marketing on Google and other sites is to not be doing smart business. Take advantage of a tool, one of the greatest tools humanity had invented to make its life simpler. To not be taking advantage of something this great is to be ignorant of the world.

So, do you think you would like to learn more about search engine marketing? Would you like to find out more about marketing with social media? visit us at fishbat.com to learn more!. This article, How Marketing And Social Media Can Change Your Business, And Why You Should Consider Search Engine Marketing has free reprint rights.

Why Social Media? And How Can A Social Media Agency Help You?

Any social media agency can help get your business exposure. But the question still remains, why social media? The counter argument could be made, why not social media? But that isn’t a great counter argument. Social media has grown so encompassing in our world that if companies such as Facebook were to declare independence from any sole country, and become a country itself, it would be the third largest country in the world.

As anyone can understand, without the use of Facebook, your ignoring a much more solid crowd than any one country. You cannot continue to disregard the facts, without social media your throwing a lot of money down the drain for no reason. There are several factors to consider when utilizing social media. One of these factors would include an unlimited audience. As stated before, there are hundreds of millions of people online right now.

Social media can also help adjust the look of brands to buyers. Tiger Woods is a good case of this, his image was tarnished over the past year with his scandals and problems. Companies began dumping him in their advertisement campaigns, can’t say I blame them either, but in a way by using social media and various outlets Woods could have changed his image and bettered himself.

In order to accordingly use social media, you have to have people who are determined to do nothing else except monitor the news feeds, Twitter posts, Google trends and such. One Tweet here, one change on Facebook there, one trend change on Google and your business could be off to the races. It’s amazing how things can change rapidly over the internet and any one single change can be the difference between thousands of dollars, and millions of dollars.

If you are a organization that is considering using social media than you’re doing the intelligent thing. It’s almost absurd not to see the direction swings occurring so rapidly within out own country, and around the world. The last time something this encompassing had happened to humanity was the industrial revolution. The social media revolution is here, and it’s time to take full advantage of it.

So, do you think you might like to discover more about hiring a social media agency? Do you think you might like to discover more about why social media matters? Check us out at Fishbat.com to discover more!. Also published at Why Social Media? And How Can A Social Media Agency Help You?.

Why Not Debt Collection? Employ A Collection Agency!

Oh yea, January isn’t beneficially speaking a good time for industries. January is an evil month for retail and other merchandising stores, why? People send back Christmas presents in January. Not only that, January is also the month of “I can’t pay back my bills.” With this in mind, there are organizations out there who can help you. They specialize in debt collection, and these companies are debt collection agencies.

What a debt collection agency is, is a firm that specializes solely in debt collection. Duh, it’s in the name right? Silly me, silly me indeed, but there are things to understand about debt collection that many people don’t know. There are regulations of course to anticipate abuse on the part of the debt collection agency. Not only that though, customers must pay back their outstanding debt, otherwise their credit score is going to take a major hit.

Why would you hire a debt collection agency though? I mean what is the point when most consumers at the end of the day pay back their outstanding debts? Well the answer is simple really, there are those who will pay back, and then there are those who won’t pay back. You need a debt collection agency for those consumers who won’t pay you back. Collecting on accounts receivable can be a do or die operation for your company.

You can always hire people to collect debts for you, an internal debt collection team of course. However that means commissioning more people, halting the amount of your bottom line, and paying more in taxes, expenses, utilities on and on the list can go. Why would you do this when you can simply pay an outside firm to do it for you?

When it comes down to it sometimes the simplest way to go is to just hire a debt collection agency to help your business collect on accounts receivable that have been sitting there, collecting dust, and unpaid. If someone owes you a debt they’re liable to pay you back, it’s a law of course. There are people who can’t pay your company back, and those people of course have options under the law, but filing for bankruptcy hurts more than it can help.

Rapid Recovery Solution is an attorney based debt collection agency that collects past due consumer and commercial debts. Contact them today to find out more!. This article, Why Not Debt Collection? Employ A Collection Agency! is released under a creative commons attribution license.