Here are 5 ways that you can improve the optimization of your internet site in the search engines and so gain higher search rankings in the result pages. This can in turn lead straight to more customers and sales.
You should make full utilisation of the Keyword Tag by putting all of the keywords and key phrases which are relevant to your internet site. Be sure not to use keywords that do not appertain to your internet site, or you could get penalised. Also, never repeat any of the words over three times, or your site will look poor to the search engines.
Some of the search engines like to find the heading tags used, and will reward the site with a higher ranking. The header tags can be used in your internet marketing without them seeming too big and out of place by utilizing CSS files to control their size.
Use Bold Tags on Crucial Keywords you can add stress to a few of your keywords by using the bold tags. You should not over do it but and only use it on your best key phrases in the content body of the page. Remember, use parsimoniously.
Put your selected keywords in the content of your target net page. Doing so will help alert the search site that this page is related to this keyword. Do not however get involved in keyword stuffing and include the keyword a ridiculous number of times. 3 or 4 times should be sufficient.
Ensure each page appears wholly original to the search site. Use different title tags on each page of your internet sites pages. If the titles and content near the apex of the code is always the same the search site spiders may decide that they have just looked at a page and so not bother to look at all of the content on the page.